The Importance of the Long Tail in SEO: Why Your Keyword Strategy May Be Failing
If you’re ready to implement SEO or interested in it, you’re likely thinking about which keywords to target. You may have even identified a potential “game changer” keyword and thought, “If I could rank number one for that keyword, it would revolutionize my business.” Well, you are mistaken. You may have heard “the customer is […]
Using Long-Tail Keywords To Rank Higher On Google
What Is Long-Tail Keyword Search Strategy? Long-tail keywords are an essential aspect of any marketing strategy. People use longer and more specific phrases when searching for a specific product or service. Unlike short tail keywords, which are broad and general, long tail keywords allow you to target a specific audience and rank higher on search […]
Make Google LOVE Your Website For Valentines Day!
We thought that we would get you a Valentine’s Day Card. Here are a few things to keep in mind when attempting to get your website to rank higher in Google and other search engines. The Obvious Things Are Obvious: Content Hints for Better SEO First, your website needs to be presentable. In today’s world, […]
Its February Already – How Are Your Marketing Goals Coming?
It happens every late December or early January. We work with many top performers from many different business and industry groups. And while their businesses or organizations differ, their methodology, for the most part, does not. They have a clear set of goals each year for the things that they want to accomplish. And whether […]