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AI Marketing Intelligence
Expert analysis on AI search, generative engine optimization, and the strategies reshaping digital marketing.
Google Ads Is Upgrading Dynamic Search Ads to AI Max: What Marketers Must Do Before September
Google is sunsetting Dynamic Search Ads (DSA) — and replacing them with AI Max If you run Google Ads, you just got a quiet but meaningful deadline: Google says it will upgrade Dynamic Search Ads (DSA), automatically created assets (ACA), and campaign-level broad match settings to AI Max for Search starting in September. In the […]
Perplexity Personal Computer on Mac: What Agentic Assistants Mean for Marketing Ops
Perplexity just made a big move beyond “AI search.” On April 16, the company began rolling out Personal Computer on Mac—an assistant designed to work across your local files, native apps, and browser, with what Perplexity calls “secure orchestration.” (9to5Mac) If you lead an agency or in-house marketing team, this matters because the next wave […]
OpenAI Codex Realtime V2: What Progress-Streaming Agents Mean for AI Marketing Ops
OpenAI’s Codex just got more “operational.” In the past few days, OpenAI shipped two rapid releases to Codex (v0.119.0 and v0.120.0) that make real-time agent work easier to monitor and easier to run in real-world environments—especially if you’re building internal AI assistants that touch multiple systems. For business owners and agency leaders, the headline isn’t […]
Supermetrics: Only 6% of Marketers Have Fully Implemented AI — What to Do Next
AI is everywhere in marketing decks, but it’s still missing from day-to-day operations. A new data set from Supermetrics puts a hard number on what many agency leaders feel: just 6% of marketers say they’ve fully implemented AI in their workflows, even while 80% feel pressure to adopt it (Supermetrics via Yahoo Finance). That gap […]
Google Expands Search Live to 200+ Countries: What It Means for AI Search, GEO, and Marketing
Google just made AI Mode more immediate and more action-oriented. In a March update recap, Google confirmed that Search Live (voice + camera, back-and-forth) is now available in more than 200 countries and territories where AI Mode is available, and that Canvas in AI Mode is rolling out across the U.S. in English as a […]
Jasper’s State of AI in Marketing 2026: Why AI Marketing ROI Is Harder to Prove (and How to Fix It)
AI is now table stakes. The real advantage in 2026 isn’t “using AI” — it’s running marketing like an operating system where AI is measured, governed, and integrated end-to-end. That shift is the headline behind Jasper’s new State of AI in Marketing 2026, based on a survey of 1,400 marketers (Jasper). The report shows adoption […]
Google’s March 2026 Core Update Is Complete: What to Do Next for SEO + AI Search (GEO)
Google’s March 2026 Core Update is officially complete — and that matters because it ends the “we don’t know yet” period and starts the “measure, diagnose, fix” period. Google’s own Search Status Dashboard shows the update launched on March 27 and completed on April 8, with a completion note posted at 06:12 PDT. For business […]
Semrush: ChatGPT Sends 21.6% of Its Clicks to Google — What It Means for AI Search and GEO
In the last 24–48 hours, one dataset has quietly given marketers a clearer picture of what “AI search” really means in practice: where ChatGPT actually sends traffic, and when it decides to reach for live web data. Semrush analyzed more than 1 billion lines of U.S. clickstream data from October 2024 through February 2026 to […]
Snowflake Bets on Apache Iceberg v3: Why Open Data Interoperability Is the Next AI Marketing Advantage
What just happened (and why marketers should care) This week at Iceberg Summit, Snowflake said broader support for Apache Iceberg v3 capabilities will be generally available “soon,” positioning Iceberg v3 as the operational foundation for cross-platform analytics and AI workloads without the usual vendor lock-in tax (Snowflake). At first glance, “open table formats” can feel […]
Intuit’s Mailchimp App Is Now Inside ChatGPT: What It Means for AI Marketing Ops
What happened (and why it matters) Intuit says its TurboTax, Credit Karma, QuickBooks, and Mailchimp apps are now live inside ChatGPT for logged-in Free, Plus, and Pro users in the U.S., on web and mobile (Intuit). For marketing leaders, the headline is Mailchimp: Intuit says the Mailchimp app can help teams “execute coordinated, multichannel marketing […]
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